Snapshots: Sweater Ads, Penguins, Sabres

The NHL board of governors has unanimously approved a policy that will add a small advertisement to player sweaters for the 2022-23 season, another move to help the league recoup some of the revenue it has lost over the last 18 months. Sportico was first to break the story that has since been confirmed by multiple sources, and reports that the ad must fit in a rectangle of three by three and a half inches. This follows the move to have advertisements on helmets this season, a change that will continue moving forward.

While fans may not like the idea of ad space being rented out on their favorite sweater, the league is looking for any opportunity to create revenue streams. The move, albeit indirectly, is another step towards increasing the salary cap down the line, which would, in turn, lead to higher player salaries as well.

  • The Pittsburgh Penguins have hired Alec Schall as director of hockey operations, hiring the long-time player agent that previously represented James van Riemsdyk, Alec Martinez, and others. Schall will be responsible for “aiding Pittsburgh’s hockey operations department with player contract negotiations, managing the salary cap, as well as assisting with other hockey-related duties.” He will report directly to GM Ron Hextall, who took over the team earlier this year.
  • The Buffalo Sabres continue to bring back former players, this time hiring Tim Kennedy and Nathan Paetsch as development coaches. Both spent time with the Sabres during their playing days and will get a chance to work with Adam Mair and Dan Girardi in the Buffalo development team. Paetsch, who played 167 games at the NHL level, also served as a sort of player-coach with the Rochester Americans between 2017-20.

Metropolitan Notes: Capitals, Clarke, Brylin

While the awkward silence from the New York Islanders, who are presumed to have unannounced deals in place with a number of free agents, has drawn headlines this summer, it is the inactivity from the Washington Capitals that should perhaps be gaining more attention. It seems that the oddsmakers have taken notice, even if the national media have not. The current odds from BetMGM, adjusted following the Expansion Draft, NHL Draft, and free agency rush, have the Capitals at 25-1 to win the Stanley Cup in 2021-22. While this may not seem so bad, as Washington is tied with reigning Cup finalist Montreal, they are also tied with the New York Rangers – for the fourth-best mark in the Metropolitan Division. While the Capitals are just outside the top ten league-wide in terms of championship expectations, they first need to make the playoffs to get there. The Carolina Hurricanes (14-1), Pittsburgh Penguins (18-1), and New York Islanders (20-1) top the division’s best bets, which implies that MGM believes that they will receive the automatic bids from the Metropolitan Division.

This isn’t unreasonable; this past season the ‘Canes won the Central Division, the Penguins won the East Division, and the Isles advanced to league semifinals. Meanwhile, the Capitals were easily dispatched in the first round by the Boston Bruins. The real surprise, though maybe it shouldn’t be, is that MGM feels the Rangers have drawn even with the Capitals. New York is a young, up-and-coming team while the Capitals are an older team that has lost Brenden Dillon and Michael Raffl and is listening to offers for Evgeny KuznetsovYet, many would still say there is a gap between the two clubs. The oddsmakers feel differently. With three bids from the division and two wild card spots, with four Atlantic Division teams holding better odds than Washington and the Canadiens holding even, it will not be easy this season for the Capitals to even reach the postseason out of the Eastern Conference, nevertheless take home another Stanley Cup. It doesn’t help that they have made no improvements this summer.

  • Capitals prospect goaltender Chase Clark has made his college commitment. The 2021 sixth-round pick out of the NCDC’s Jersey Hitmen has signed on with Quinnipiac University, the Hitmen announced. Clark will join the Bobcats for the 2022-23 season after suiting up in the USHL this year. Clark will return to the Tri-City Storm this season, where he played three games last year, before heading off to college. While the NCDC is usually more of a feeder league for the USHL, NAHL, and prep school level rather than a direct source of NHL talent, Clark did enough this season with a .935 save percentage and 1.92 GAA to earn a flier from the Capitals late in the draft. He will be a long-term project for Washington, but developing at a strong program like Quinnipiac, Clark could turn out to be a solid prospect.
  • The New Jersey Devils re-located their AHL affiliate from Binghamton to Utica and now coach Sergei Brylin will make the move as well. The Utica Comets have announced that Brylin will join head coach Kevin Dineen‘s staff as an assistant, transitioning from his role as associate coach with the Binghamton Devils. Brylin, who played exclusively with the Devils in his 13-year NHL career, has been with the organization as a minor league coach since 2012, joining the former Albany Devils immediately after retiring from playing, then in the KHL. The 47-year-old is likely in line for a promotion to AHL head coach or NHL assistant coach the next time a spot opens up.

Jon Cooper Named Head Coach Of Team Canada

If the NHL goes to the Olympics next year, it will be Jon Cooper behind the bench as Team Canada’s head coach. Hockey Canada announced the full staff today, naming Cooper head coach along with Barry Trotz, Bruce Cassidy and Peter DeBoer serving as assistants. The Tampa Bay Lightning coach released a statement:

It is an honour to be entrusted with leading Canada’s Men’s Olympic Team next year in Beijing, and to be able to carry on the rich tradition of hockey excellence that is associated with Hockey Canada. The opportunity to work with an excellent management group and an elite-level coaching staff of Barry, Bruce and Peter is a great privilege. I have many fond memories of the Olympics, from watching games as a young kid to thrilling gold medal victories, and I look forward to helping create lasting memories for Canadians across the country while our team competes for a gold medal.

Cooper, has been a head coach of Canada just once previously, leading the 2017 World Championship team to a silver medal. He was never part of the Hockey Canada Program of Excellence, which not only helps develop players but coaches as well. In fact, back in 2008 he served as an assistant with the U.S. squad at the Hlinka-Gretzky Cup, as he was serving as the GM and head coach of the St. Louis Bandits of the NAHL at the time. Cooper’s path to the NHL is certainly not the one taken by most Canadian head coaches, but it’s hard to argue with the results. He’s won the Stanley Cup two years in a row with the Tampa Bay Lightning and holds an all-time winning percentage of .647 in the regular season.

The staff Cooper will have is incredible and has its own Stanley Cup ring to boast. Trotz won it all in 2018 with the Washington Capitals, and has twice taken home the Jack Adams Award as NHL Coach of the Year. Cassidy has his own Jack Adams, along with a .677 winning percentage since taking over the Bruins, and DeBoer has been absolutely dominant since joining the Vegas Golden Knights. All four coaches have at least made it to the Stanley Cup Final, and will now try to take Canada to Olympic gold.

It is important to note that this does not mean the league is going for certain. The hope is still that the NHL, IIHF and IOC can reach an agreement, but things are not official yet. If the NHL does not participate, the coaching staff will have to be reworked.

Coyle, Forbort Expected To Step Into Top Roles For Bruins

With the unexpected departure of David Krejcithe unknown status of injured Tuukka Raskand a shockingly busy first day of free agency that included adding a number of top names, there are plenty of questions surrounding the Boston Bruins and how they may look next season. With so many possible lineup combinations and the team having yet to even practice together once, it would be understandable to leave fans wondering how the team may be structured in 2021-22. However, head coach Bruce Cassidy is not afraid to hint at his plans. Speaking with beat writer Eric Russo, Cassidy was open about who he sees stepping into some of the most important vacancies in the Bruins lineup.

First and foremost on the minds of most is who will step into Krejci’s role as second line center, especially after Taylor Hall was re-signed following stellar production with Krejci and Craig SmithWell, despite some speculation to the contrary, Occam’s Razor prevails. Third line center Charlie Coyle will indeed get the first shot at centering the second line, as Cassidy called him the “obvious choice”. Coyle may be coming off of the worst offensive season of his career, but the two-way forward will be healthy this season following off-season knee surgeries and will look to return to form, which is a player whose career full-season scoring pace is 40 points. Cassidy notes that with Hall and Smith having experience playing together and Coyle and Smith also having played together, the familiarity that the three would share makes it an easy initial choice as the team’s second line. However, Cassidy does note that free agent additions Erik Haula and Tomas Nosek both play their best at center as well and could be next in line if Coyle is not a fit.

On defense, while some were content with the Bruins’ most frequent top pair of Matt Grzelcyk and Charlie McAvoy, not everyone was convinced. Count Cassidy among that group. The head coach opined that the role may have been asking too much of Grzelcyk. He believes that free agent addition Derek Forbortwho plays a much more defensive and physical style, could in fact be the better match with McAvoy. Cassidy stated that between competing for that role and likely playing alongside Brandon Carlo on the top penalty kill unit, Forbort will be expected to play “big minutes”. Of course, Forbort will have to prove himself worthy, as Grzelcyk has the advantage of being the incumbent. Cassidy noted that Mike Reilly will likely continue to play with Carlo, but that too could change if Grzelcyk is bumped from the top pair.

Elsewhere on the roster, Cassidy firmly stated his support for Connor Clifton as getting the first shot as the regular third pair right-handed defenseman in the wake of Kevan Miller‘s retirement. However, he also noted that youngsters Jakub Zboril and Urho Vaakanainen as well as recovering veteran John Moore all have experience playing their off side and will compete for opportunity. In the bottom-six, Cassidy offered a vote of confidence for Jake DeBrusk retaining his starting job as third line left wing, while also advocating for top prospect Jack Studnicka to get a look for a roster spot. With the versatility of additions Haula, Nosek, and Nick Foligno, there are plenty of potential combinations on that third line and there is a high likelihood of a more offensive fourth line in Boston than in years with the overflow of the third line position battle matched with the likes of Curtis Lazar and Trent FredericIn goal, Cassidy did not just announce free agent splurge Linus Ullmark as the new starter; in fact quite the contrary. Cassidy expects Ullmark and breakout rookie Jeremy Swayman “to compete for the majority of the starts.” While Ullmark was compensated like a starter by the Bruins in both salary and term, Cassidy notes that Swayman will be given a fair chance to “come in and potentially be the No. 1.”

How it all plays out in Boston remains to be seen, but Cassidy did not hold anything back about his thought and plans for the current roster. That should give fans of the Bruins and their Atlantic Division rivals something more concrete to consider as the days tick down to the start of the regular season.

Trevor Lewis Signs With Calgary Flames

The Calgary Flames have signed Trevor Lewis to a one-year, $800K contract according to Elliotte Friedman of Sportsnet. The veteran forward will be reunited with head coach Darryl Sutter, with whom he won two Stanley Cup championships during their time in Los Angeles.

If it wasn’t a Sutter roster before, the Flames are focused on making it one, acquiring bottom-six names like Lewis, Tyler Pitlick, and Blake Coleman in recent days. Even if Lewis isn’t the twenty-something that won those championships, he showed for the Winnipeg Jets last season that he can still be effective in a limited role. Though he scored just five goals and ten points, he happily welcomed tough defensive minutes and logged more penalty-killing time than all but two Jets forwards.

In the system that Sutter became famous for, the fourth-line isn’t there to contribute offensively. They slow the game down to a crawl and make sure nothing dangerous happens at either end. That’s all Lewis will be asked to do again in Calgary, and it’s a job he has done quite well over the years. Now that he’s 34 he might not be in the lineup for all 82 games, but for $800K it poses basically no risk to bring him aboard.

USA Hockey Names Mike Sullivan Head Coach For The 2022 Olympics

In a move that has been expected for several weeks, USA Hockey has made it official, announcing that Penguins head coach Mike Sullivan will be the head coach for the USA’s entry into next year’s Winter Olympics.  This is assuming that an agreement is reached for NHL players to participate in the event.

Sullivan is no stranger to coaching at the international level as has served on the staff for multiple other national teams over the years.  In 2006, he was an assistant for their Olympic team, he was the bench boss at the 2007 Worlds, and served as an assistant in that tournament the following year as well.  There haven’t been many opportunities for him to coach internationally since then as his teams have spent a lot of time in the playoffs.

Sullivan has been behind the bench for Pittsburgh since December 12, 2015 with the Penguins winning 251 regular season games during that stretch, the third-most in the NHL.  They’ve made the playoffs in each of his six seasons behind the bench, winning two Stanley Cups along the way in 2016 and 2017.  He’ll now have a shot at adding an Olympic medal to that collection.

Meanwhile, USA Hockey also announced that Joel Johnson (who will be the head coach at next month’s World Championships) has been named head coach for the women’s entry into the Olympics while David Hoff will be heading up the sled hockey team at the Paralympics.

Philadelphia Flyers Hire Darryl Williams As Assistant

Per NHL.com’s Adam Kimelman, the Philadelphia Flyers have brought on Darryl Williams as an assistant coach for the 2021-22 season.

For Williams, it’s his first coaching job since 2019-20, where he served as an assistant coach for the ECHL’s Newfoundland Growlers. Overall, Williams has more than two decades of experience as a head, assistant, and video coach across multiple leagues. This isn’t the first time that Williams will be working under Alain Vigneault as the head coach. Williams served as both a video and assistant coach at various points with the Vancouver Canucks and New York Rangers while Vigneault was in charge.

Now 53, the Newfoundland native has settled into quite the coaching career after a long playing career as well. Spending the vast majority in the minor leagues, Williams did get into two NHL games, both with the Los Angeles Kings in 1992-93.

Williams fills the position vacated by Ian Laperriere, who was sent to Philadelphia’s AHL affiliate in Lehigh Valley to be the team’s head coach. Williams will serve on Philadelphia’s assistant staff with Michel Therrien and Mike Yeo, both former head coaches in the NHL.

Toronto Hires Spencer Carbery As Assistant Coach

The Toronto Maple Leafs have plucked one of the top coaches from the AHL ranks to take over their vacancy at assistant coach. The team has announced that Hershey Bears head coach Spencer Carbery has been hired to join Sheldon Keefe‘s staff. Carbery replaces Dave Hakstol, who left to become the inaugural head coach of the Seattle Kraken.

Even as a minor league coach, Carbery should be a recognizable name for many. The 39-year-old is the reigning AHL Coach of the Year, named the recipient of the Louis A.R. Pieri Memorial Award after leading Hershey to a 24-7-2-0 record. Carbery only just completed his third season as an AHL head coach, but in that time the Bears went 104-50-9-8 for a .658 points percentage that was among the AHL’s best in that span. Carbery previously won the ECHL Coach of the Year Award as well, taking home the honor in his third of five seasons spent as the head coach and Director of Hockey Operations for the South Carolina Stingrays. He is no stranger to Ontario either, spending one season as the head coach of the OHL’s Saginaw Spirit.

Carbery is a well-regarded head coach and should be a natural fit with a Toronto staff that is young and innovative, much like the culture of the team. There could be an adjustment period, seeing as Carbery has no NHL experience to this point, but having fellow young coaches around who went through the same transition not long ago will help the process. Meanwhile, Carbery’s loss will be felt in a major way in Hershey and the Washington Capitals must now work quickly to find a new bench boss for their AHL affiliate.

Dominique Ducharme Loses Interim Tag, Signs Extension

The Montreal Canadiens have officially named Dominique Ducharme the 31st full-time head coach in franchise history. The team has removed the interim tag and signed Ducharme to a three-year contract extension through the 2023-24 season. Pierre LeBrun of The Athletic tweets that the deal is believed to be worth $1.7MM per season. GM Marc Bergevin released a statement on his new coach:

Dominique has managed to set his system in place and establish himself as a head coach in a very unusual season with challenging circumstances. While our team has gone through its fair share of adversity, he has shown a lot of control over the situation as well as showing calm and great leadership. These are important qualities that we look for in a head coach and he fully deserves the chance to lead our team and take it to the next level.

The 48-year-old head coach took over from Claude Julien earlier this season after serving as an assistant since 2018 and ended up taking the Canadiens all the way to the Stanley Cup Finals. Though he missed part of the playoffs due to a positive COVID test, the systems that Ducharme instituted in Montreal carried them throughout the playoffs as a strong defensive team that attacked opportunistically off turnovers. It got them past the North Division-leading Toronto Maple Leafs, swept the Winnipeg Jets, and defeated the hugely favored Vegas Golden Knights, before eventually breaking down against the defending champion Tampa Bay Lightning. With that playoff success, it seemed obvious that Ducharme would be retained as head coach and today’s news makes it official.

Even though he did have all that postseason glory, it’s important to note that the Canadiens did go 15-16 under Ducharme in the regular season. There are countless factors that go into that record, including a tough schedule caused by a COVID shutout, but this isn’t a proven name that Montreal is going with. Still, there are reasons to believe that Ducharme can be a successful NHL head coach right away, starting with his strong history in the QMJHL. He won a league title in 2013, taking home the CHL Coach of the Year trophy for his efforts. He has led Team Canada to a gold medal at the Hlinka-Gretzky tournament and the World Juniors as well, though that 2018 team was loaded with NHL talent including Cale Makar, Robert Thomas, and Carter Hart.

With their coach locked up, the Canadiens can now focus on other offseason negotiations. Phillip Danault, Joel Armia, Corey Perry, Eric Staal, Tomas Tatar, Jon Merrill and Erik Gustafsson are all pending unrestricted free agents, while Artturi Lehkonen and Jesperi Kotkaniemi are both scheduled to become RFAs. There’s plenty of work left to do for Bergevin and his staff, but he won’t have to worry about who is behind the bench moving forward.

Flyers To Expose Jakub Voracek In NHL Expansion Draft

The Philadelphia Flyers and longtime franchise standout Jakub Voracek are heading for an interesting off-season. The two sides are at a cross roads with the Flyers hoping to improve and get back to the playoffs, but with limited salary cap space to do so. The team currently has just 14 players signed to one-way contracts for next season, but at a sum of $64.78MM, leaving them with only $16.72MM to add nine more players to the roster, including re-signing several key restricted free agents and ideally adding a top-four defenseman and reliable goaltender. The math doesn’t quite add up and Voracek’s $8.25MM AAV over three more seasons does not help. Voracek’s production is still strong, but has been in decline since a career year in 2017-18 and is currently not at the level expected given his lofty salary. According to Sportsnet’s Elliotte Friedman, the relationship between the club and the soon-to-be 32-year-old winger are “not acrimonious”, as the two sides agree that a change of scenery may be in the best interest of both.

In order to accomplish that separation, the Flyers are not above giving Voracek away. Friedman writes that the veteran has been informed that he will be exposed in the upcoming NHL Expansion Draft, giving the Seattle Kraken the first shot at adding the former All-Star. This has been speculated by many given both the Flyers’ cap concerns but also their depth at forward. With at least forwards that deserve consideration for protection, including Voracek, and only a maximum of seven protection slots up front, Philadelphia will have to make some difficult calls. Exposing Voracek is confirmed to be one of them. While the cap commitment is an obstacle, Voracek has averaged close to 20 goals and 65 points at a full-season pace for the past dozen years and can still be a top-six forward for the right team. Losing an asset like that for nothing could be a difficult, but necessary move for the Flyers. The Kraken meanwhile have some incentive to take high-priced players, as they must hit a salary minimum in the Expansion Draft. While a number of expensive contracts will be available, Seattle head coach Dave Hakstol, the former head coach of the Flyers during some of Voracek’s best seasons, could be keen to bring in his former star.

[RELATED – Expansion Primer: Philadelphia Flyers]

Of course, the Kraken will have other options from Philadelphia as well, quite possibly even another high-priced but valuable scorer in James van Riemsdykas well as some young forwards and affordable defensemen. If they opt not to select Voracek, Friedman notes that the Flyers will move on and begin trade talks with other teams (if they haven’t already). While they won’t get fair market value for the accomplished scorer given their well-established cap issues, they will at least have a chance to get something back for Voracek in a trade as opposed to Expansion Draft selection.

If however, they can’t find a trade that they feel is fair, Friedman also notes that the two sides have an understanding that he may stay put and appear to be okay with that outcome, although it would leave the Flyers with a cap headache still to solve. With multiple potential outcomes, this summer could be a rollercoaster for Philadelphia and Voracek, but his old coach and the league’s newest team have the option of making it a short ride.

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